by: Daniella
—————————————
Introducing… a much needed website refresh AND a full service wedding calculator!
Now that wedding season is coming to a close, this update has been in the works for a while and we’re so happy with how it’s turned out.
What’s changed on our website?
Honestly, what hasn’t!
We’ve updated our photos all over to show our most up to date and favorite designs. AAs much as we loved our old homepage and portfolio featuring six different collection categories, I think it also made navigating the site a little more complicated than it needed to be, especially when it came to finding our online shop. We’ve simplified our collections and added dedicated sections for elopements and weddings, along with additional services, right on the homepage. From there, everything links directly to our shop, making the ordering process much easier.
Our “book now” tab has gotten an update, too! he general inquiry form is now dedicated to things like showers, installations, styled shoots, corporate and branded events, and other custom floral projects, rather than trying to cover everything, including weddings, in one place.
Which leads me into our coolest update yet…
The full service wedding calculator!
Being a 2026 bride myself (October 11th!!), I know firsthand how frustrating it can be to find the perfect vendor, reach out, schedule a meeting, and then receive a quote that's way outside your budget. And that's okay! Not every vendor or service is going to be the right fit for every budget. I really appreciated vendors who had price ranges directly on their websites. We actually offered wedding price ranges before, but they were tucked into our general inquiry form. Now, you can input the quantities of your dream wedding florals and instantly see an estimated price range!
I know the ranges can be a little broad, but flowers themselves can vary a lot in price depending on the varieties, season, quantities, and overall design. The calculator is meant to give you a starting point and a better idea of what to expect before reaching out. FOnce you've played around with it, send your estimate our way! We'll review your inspiration and floral needs together and discuss where your particular vision might fall within that range.
The calculator doesn't replace our usual planning process either. We'll still create mockups, schedule video calls, talk through the details, and prepare for your big day just as we always have. We simply wanted to make the initial stages of planning a little easier and more transparent on your end.
We’d LOVE to hear your feedback on this update and the calculator. We're always looking for ways to improve, and hearing from the people actually using our website is one of the best ways we can do that: Was it easy to use? Did the estimate align with what you expected? Is there anything you'd like to see added or changed?
As I said in the beginning, we’re so happy with how this update turned out. floreale is an extension to us, our designs, and we’ve been so lucky to create so many dark and moody floral arrangements lately. This update feels the most authentic to us and our brand yet!
Thanks for yapping about floral with me!
<3